Hasan Hasnie, Geoff Smeaton, and Nicholas Yeam have joined the regional leadership team at Wunderman Thompson as three major additions in the technology and content divisions. Hasnie has approximately 19 years of experience in digital and technology consulting with Accenture, with his most recent role being managing director at Accenture Song. Smeaton, CTO of WT Australia, has an extended role as head of technology for the area, focusing on delivery. Yeam has joined WT as the APAC head of content. With over a decade of digital and content development expertise.
Yeam was an executive producer at Massive and MediaCom
Yeam supervised production and operations as executive producer at Huge and spent time at Media.Monks and Hogarth Worldwide before joining the firm. The announcement follows Campaign’s disclosure that WPP’s chief strategy and transformation officer, Justin Peyton, is going to the United States to assume a new position.
FCB SHOUT has been selected as the creative agency of record for Offspring Inc Sdn Bhd (“Offspring”), the subsidiary of Sedania Innovator Berhad dedicated to sustainable healthcare. The premium babycare brand specializes on eco-friendly and sustainable healthcare preventatives.
Australian Retirement Fund, one of Australia’s largest super funds, has hired Bohemia and M&C Saatchi to oversee media and creative after a competitive presentation, with both agency selection processes supported by TrinityP3. SingPost has appointed Protocol as its creative agency of record, effective 1 April 2023, to manage its impending 165th anniversary campaign and other creative and social tasks. The appointment is the result of a competition held in January 2023.